Overview

SLT Remapping & Diagnostics is a Sheffield based company that specialises in ECU remapping and vehicle diagnostics. They asked us to help them increase their sales by designing a new website which would be focussed on improving their search engine rankings.

Challenge

The website was going to be the main selling tool for the business, gaining traffic from Google Adwords and converting this traffic into booking enquiries.

With the majority of sales enquiries relying on traffic from Google organic search, we needed to focus heavily on on-page SEO, ensuring the website had the best chance of competing with more established websites.

The design of the website needed to emphasize that the services of SLT were the best on the market. Potential customers needed to be instantly re-assured that they would get a complete and professional service, and be warned about competitors that use sub-standard processes.

Solution

Initially our main focus was on getting page 1 results for our client’s keyword, 'remapping sheffield'. Our first thought was to use www.remappingsheffield.co.uk as the website url, which was available. This, along with on page SEO techniques, allowed us to hit page 1 within 1 week of the website launch, hugely increasing traffic and enquiries.

We designed custom package graphics and banners to help promote the quality of SLT's products, and utilised these throughout the website.

Since launch we have been advising SLT on SEO tactics, which has allowed them to become No.1 in Google organic search for remapping sheffield, and also dpf removal, which has helped make the business a huge success, enabling SLT to move to large premises to increase capacity.